Meta Modern

Meta Modern

IN HIJACKING THE GRAPHIC SIMPLICITY OF BAUHAUS AND MODERNIST ARCHITECTURE, FASHION HOUSES SIMULTANEOUSLY SUBVERT AND SALUTE THE CLASSIC GEOMETRY OF RATIONAL DESIGN, REIMAGINING THE MUNDANE INTO SOMETHING QUITE REMARKABLE. 

IN HIJACKING THE GRAPHIC SIMPLICITY OF BAUHAUS AND MODERNIST ARCHITECTURE, FASHION HOUSES SIMULTANEOUSLY SUBVERT AND SALUTE THE CLASSIC GEOMETRY OF RATIONAL DESIGN, REIMAGINING THE MUNDANE INTO SOMETHING QUITE REMARKABLE. 

Photography: Walter Pfeiffer

Styling: Hannes Hetta

FROM LEFT: ERIK WEARS COAT CASELY-HAYFORD SHIRT RAF SIMONS SOCKS (THROUGHOUT) FALKE LIAM WEARS CLOTHING COMME DES GARÇONS SOCKS (THROUGOUT) FALKE SIMON WEARS CLOTHING ALEXANDER MCQUEEN SOCKS (THROUGHOUT) FALKE

ERIK WEARS TURTLENECK TOM FORD PANTS J.W. ANDERSON SHOES ACHILLES ION GABRIEL

LIAM WEARS CLOTHING AND SHOES DIOR HOMME

"FROM LEFT: LIAM AND ERIK WEAR CLOTHING BALENCIAGA SHOES LOUIS VUITTON

SIMON WEARS JACKET ERMENEGILDO ZEGNA COUTURE TURTLENECK TOM FORD SHORTS DSQUARED2 SHOES CERRUTI 1881 PARIS

PANTS GUCCI SANDALS BALLY

ERIK WEARS SWEATER CARVEN SHIRT DIOR HOMME

Credits: HAIR MARC LOPEZ (ARTIST) GROOMING ADRIEN PINAULT (MANEGMENT ARTISTS) MODELS SIMON FITSKIE (ELITE), LIAM GARNER (SELECT), ERIK VAN GILS (16MEN) SET DESIGN JEAN-MICHEL BERTIN (STREETERS LONDON) DIGITAL TECHNICIAN HENRI COUTANT PHOTO ASSISTANT ALINE BLOCMAN GROOMING ASSISTANT LAURA KASADOARINO SET DESIGN ASSISTANTS MARIE-BEATRICE FRUGIER AND LAURENE GITTON PRODUCTION MICHAEL LACOMBLEZ (PRODN) AND IAN BAUMAN (ART+ COMMERCE) PRODUCTION ASSISTANT WENDY HUYNH LOCATION STUDIO ZERO, PARIS CATERING PIERRE K., PARIS

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Identifying Marks