24kGoldn Drops Electric New Single and Music Video

24kGoldn Drops Electric New Single and Music Video

24kGoldn Drops Electric New Single and Music Video

Accompanied by a powerful visual experience, "3, 2, 1" is 24kGoldn's promising first single of the year.

Accompanied by a powerful visual experience, "3, 2, 1" is 24kGoldn's promising first single of the year.

Text: Trishna Rikhy

Following his global #1 hit “Mood,” rapper 24kGoldn has dropped an electric new single and accompanying music video for “3, 2, 1.”

The San Francisco artist has horizons wide open ahead, with “Mood” maintaining a #1 spot and “3, 2, 1,” his first single of the year, being a promising, catchy rap anthem recounting a rollercoaster of a love story.

Directed by Austin Peters, the music video is fast-paced, cutting between shots of 24kGoldn in a motel room and against a darkly-lit, vibrant nighttime landscape with his girl as his signature smooth, clear vocals ring out against a pulsing rap beat. 

The new single will be included on El Dorado, 24kGoldn’s upcoming debut album set to drop on March 26 via RECORDS/Columbia. 

This latest drop is but another stepping stone in 24kGoldn’s rise to the top—easily one of the largest breakout stars of last year, he’s collected over 26 weeks on the Billboard Hot 100, multiple television performances and an R.I.A.A. certified triple platinum hit with over 1.3 billion streams to date. 

Watch the video for “3, 2, 1” above and stream the song here.

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