Burberry announced Oscar-nominated actor Adam Driver as the face of their new men’s fragrance. The fragrance is set to launch in August 2021. This will be Riccardo Tisci’s first fragrance for Burberry.

“I’m very happy to be working with Burberry on this campaign, and with Riccardo Tisci in representing his first fragrance for the brand,” Driver said.  

Driver wore Burberry to the premiere of his new film “Annette” on July 6 at the Cannes Film Festival red carpet. Driver walked the red carpet with his co-star in the film, Marion Cotillard. 

Driver was dressed in a black English-fit mohair-wool tuxedo with silk-satin peak lapels and side stripes, a white cotton-poplin shirt, black silk-satin bow tie, black silk-satin cummerbund, black leather belt, palladium-plated personalised letter motif cufflinks, and black leather Derby shoes.