BOSS Launches The Washable Suit

BOSS Launches The Washable Suit

Olympic gold medallist Joseph Schooling fronts the newest tailored addition to the BOSS's range.

Olympic gold medallist Joseph Schooling fronts the newest tailored addition to the BOSS's range.

Text: AJ Longabaugh

Today, BOSS has blown the menswear industry's mind by releasing the first suit of its kind: The Washable Suit.

This versatile design comes in three different color-ways and reflects the iconic brand's drive to dress men that are living face-paced lives and are in pursuit of success. The sleek staple boasts never needing a dry cleaning, reducing the amount of time spent on caring for the garment beyond living in it. The jacket includes a soft shoulder with a relaxed internal structure and trousers are constructed with a soft waistband making washability and comfort the priority.

In addition to the launch, Olympic gold medallist swimmer Joseph Schooling has been enlisted as the face of the suit's first campaign. In a press release for The Washable Suit, BOSS says, "Chosen for his determination, ambition and drive to succeed, Schooling is captured where both he and the suit perform – submerged in water. The swimmer’s lifestyle mirrors that of the BOSS man: his day-to-day routine is defined by being constantly on the move, where time is of the essence."

Sold as individual market pieces, the jackets and trousers can be matched with any other colors and designs within the collection and BOSS range, adding yet another reason the new Washable Suit is a standout among its peers.

Check out some of the Joseph Schooling campaign in The Washable Suit below!

Credits: IMAGES COURTESY OF BOSS.

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