Burberry Joins Mythical Games for Blankos Block Party Collection

Burberry Joins Mythical Games for Blankos Block Party Collection

Burberry Joins Mythical Games for Blankos Block Party Collection

The fashion houses release the NFT collection with the gaming company for the second year in a row.

The fashion houses release the NFT collection with the gaming company for the second year in a row.

Text: Stevie Rowley

Blankos Block Party is getting a Burberry makeover. For the second year in a row, the British fashion house launches a new NFT collection for the game. Partnering with parent company, Mythical Games, the new collaboration allows Burberry to open new spaces for its communities. In conjunction with the collection, Burberry creates a bespoke social space within the game where players can take part in a new virtual experience.

Burberry’s new TB Summer Monogram makes up the design for the new collection. Taking inspiration from the brand’s Animal Kingdom house code, the Burberry Blank NFT takes shape in a unicorn creature. Minny B melds art and creativity to promote limitless possibility. The new character is a kind, gentle, and checky unicorn that embodies the Burberry spirit. Minny B explores the world of Blanko by flight with a set of magic wings. A signature spiraled horn sits atop the character's head, making the character's magical qualities complete.

For the NFT collection, Burberry branded accessories, such as boomboxes, TB sliders, and a ‘Shellphone’, are available for players to add to their virtual portfolio. Blankos Block Party players that own Burberry’s first NFT character, Sharky B, will receive a free Monogram bucket hat accessory.

For the bespoke social space, Burberry creates a cabana-style resort named ‘The Oasis.’ Players can come together to connect, explore, and enjoy the new resort. The natural world takes over the new playing space as an array of beaches scatter its shores. The Oasis features branded sailboats, and sunloungers inspired by the latest TB Summer Monogram takeovers in Saint-Tropez, Korea, Singapore, and Ibiza.

The new Burberry Blanko and in-game accessories join Burberry’s B Series. The B Series is a selection of limited-edition product drops that are available on the brand's digital channels. Blankos Block Party players can purchase the NFT collection on June 22.

Credits: All Images Courtesy of Burberry

UP NEXT

Jack White Joins Hedi Slimane’s “Portrait of a Musician” Series
Wearing Celine Homme, the musician poses in a series of photographs that show who he is as a musician.