Darren McKoy Is Dr. Martens New Global Creative Director

Darren McKoy Is Dr. Martens New Global Creative Director

Darren McKoy Is Dr. Martens New Global Creative Director

The designer and leader brings his experience and innovative approach to the British footwear brand

The designer and leader brings his experience and innovative approach to the British footwear brand

Text: Anika Ljung

Lifelong Dr. Martens enthusiast Darren McKoy has been appointed as the new Global Creative Director, following a four year stint in leadership for the brand's design and product teams. Committed to being both a brand custodian and pioneer, McKoy strives to maintain Dr. Martens heritage and history, while understanding the significance of personal connection to the footwear.

From South Yorkshire, England, McKoy worked for Asics, Adidas Originals, and The North Face before joining Dr. Martens in 2015. During his tenure so far, he has contributed to a variety of large projects including the 1460 Remastered collection, which featured 12 collaborations with iconic brands from Raf Simons to Marc Jacobs.

"Our heritage is at the heart of the current design process and will remain there always," McKoy said. "We’ve had license to experiment and evolve - because that has been part of our story – but we will always remain rooted in the functionality and durability that runs in our DNA."

Dedicated to the style that defined Dr. Martens—the true workman's boot—before growing into a cultural icon, McKoy remains committed to core silhouettes like the 1460 boot, 1461 shoe and 2976 Chelsea boot, while taking inspiration from modern subcultures and movements to forge ahead into new territory.

In his own words, "Dr. Martens is about celebrating subcultures and music, about being authentic, and having a rebellious spirit - just like the wearers who have been championing us for the last 60 years."

Credits: Images courtesy of Dr. Marten

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