Heron Preston is Out of This World at Paris FW18

Heron Preston is Out of This World at Paris FW18

Heron Preston is going for bold in his newest collection debuting at Paris Fashion Week Men's.

Heron Preston is going for bold in his newest collection debuting at Paris Fashion Week Men's.

Text: Erin McDowell

Heron Preston is going for bold in his newest collection debuting at Paris Fashion Week. The collection, titled "PUBLIC FIGURE", comments on the aesthetic value of influencer culture and "self-declared celebrity". The collection features collaborations with Carhartt WIP and NASA.

The looks on the runway showcase trends that are familiar to many -- fur jackets, color-blocking, and plaid blazers, but with Heron Preston's signature twist. Paired with complementary textures and lengths, these trends were made new. Bright accents of orange, red, and blue keep the collection fresh and reminiscent of brands like Off-White, who also operate under the New Guards Group label. The label stays true to its more casual aesthetic, but elements of the "PUBLIC FIGURE" collection are more elevated in their textiles and tailoring.  In an exciting collaboration with the National Aeronautics and Space Administration, Heron Preston incorporated the authentic 1975 logo featuring the word "NASA" in a classic typeface. The logo, originally discontinued in 1992, is revitalized with Preston's FW18 collection. Preston does so in commemorating NASA's 60th Anniversary, October 1st, when the "PUBLIC FIGURE" collection will land in stores.

To view all the looks from the Heron Preston show, check out the slideshow below.

Credits: images courtesy of Kelly Taub, Heron Preston

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