As we welcome in the new year, trains fill, flights land, and we find ourselves back in our own intentional routines—this familiar rhythm fronts Louis Vuitton’s first campaign of the year. With Pharrell Williams in Louis Vuitton’s Menswear Creative Director seat, the Spring/Summer 2026 campaign suits up for the ride rather than the destination.
As two of the House’s ambassadors, actor Jeremy Allen White and rapper Pusha T are dressed to the nines in the newest Menswear campaign, The Art of Travel.
In the final days of January’s holiday homecoming, the campaign feels especially fitting, reframing the commute to be a destination of its own. By foot, truck, or train, the campaign captures the scenic in-between moments as thrilling and anticipatory. Captured by Drew Vickers, the theme not only translates through the season’s imagery, but is woven into the very fabric of the collection.

The collection’s narrative reflects Pharrell Williams’s excursions from Paris to Mumbai, a commute of inspirational sartorial dressings later to be translated through the House’s dandist language and warm, sun-saturated color palette.
An unexpected pairing, Pusha T and Jeremy Allen White anchor the campaign from distinctly different style worlds, united by a shared modern elegance. Pusha T’s stylings feature dapper, relaxed tailoring, jacquard motifs, and embroidered denim. Meanwhile, White is envisioned in coffee brown sets—a classic tux with pops of pastel and a more northern version of double denim.
Trunks, Keepalls, and the Speedy P9 bear the traces of travel, realized in lightweight, expertly crafted materials.

The Louis Vuitton Men’s Spring-Summer 2026 collection is now available in store.
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