Loewe has announced the departure of Creative Director Jonathan Anderson. Since entering the position in 2013, Anderson has launched a variety of new initiatives within the fashion house and Loewe has grown into a modern brand leader in the luxury fashion sphere. 

Omar Apollo wears Loewe for VMAN 52 | Photography by Jack Bridgland for VMAN

“While reflecting on the last 11 years, I have been lucky enough to be surrounded by people with the imagination, the skills, the tenacity and the resourcefulness to find a way to say ‘yes’ to all my wildly ambitious ideas,” Anderson said. “While my chapter draws to a close, LOEWE’s story will continue for many years to come, and I will look on with pride, watching it continue to grow, the amazing Spanish brand I once called Home.”

While acting as Creative Director, Anderson oversaw the launch of the Loewe Foundation Craft Prize, a platform which supports and gives visibility to vanishing crafts around the world. Anderson also debuted a number of innovative campaigns and new iconic celebrity ambassadorships in his time with the brand. 

In a press statement about his departure, Loewe CEO Pascale Lepoivre specifically reflected on the impact Anderson’s Puzzle bag had on the brand.  

“I am incredibly grateful to Jonathan Anderson for the eleven years of unmatched creativity, passion and dedication that he has given to LOEWE,” Lepoivre said. “With him as its creative director, the House has risen to new heights with international recognition. The Puzzle bag, celebrating its 10th anniversary, has become a true icon, and the brand codes that he has created, rooted in craft, will live on as his legacy.’

Loewe has not announced a replacement for Anderson yet, and amidst a number of creative director changes at other fashion houses, there is not a clear candidate for Loewe’s vacancy. 

Photography Jack Bridgland

Creative Direction Stephen Gan

Fashion Direction Gro Curtis

Grooming Anna Bernabe (Kalpana)

Set design Evan Jourden

Executive producer Dana Brockman (viewFinders)

Producer Frank DeCaro (viewFinders)

Digital technician DJ Dohar

Lighting technician Ryan Hackett

Photo assistants Ricky Steel, Adam Matijasevic

Stylist assistants Carson Stannard, Eliott Soriano, Juliannah Schram

Set design assistants Nikolai Berrones, Daviel Shy

Production assistant Justice Beverly

Retouching Christina Martinez (Picturehouse)

Location Milk Studios

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