Nice Ads: Sam Smith For Balenciaga F/W '15

Nice Ads: Sam Smith For Balenciaga F/W '15

SAM SMITH PROVES HE'S MORE THAN JUST A SULTRY VOICE IN BALENCIAGA'S LATEST ADS

SAM SMITH PROVES HE'S MORE THAN JUST A SULTRY VOICE IN BALENCIAGA'S LATEST ADS

Balenciaga's latest Josh Olins-lensed, Robbie Spencer-styled campaign features none other than Sam Smith. The crooner teased the collaboration yesterday with a series of videos posted to Instagram. Creative director Alexander Wang tapping Smith should really come as no surprise; the social designer has a well-documented penchant for befriending pop stars. Plus, Sam has made plenty of remarks about feeling and looking his best ever after refocusing his diet and hitting the gym hard, so the ad campaign comes at a perfect time. To be honest though, we've always thought the "Stay With Me" singer looked good in fashion -- let his V93 cover remind you. Of the ads, Wang said, "Beyond his tremendous talent, Sam Smith conveys a quiet elegance and a subtle sensuality that are perfect for Balenciaga. He represents both sensitivity and power: the dualities of the Balenciaga man." We couldn't agree more!

Credits: COURTESY BALENCIAGA

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