Peeling Back The Curtain: Amiri Drops BTS Documentary Alongside AW22 Collection

Two maverick creators exchange ideas and techniques, spotlighting a multi-layered approach to the creative process.

Just when you think you’ve figured him out, creative director and CEO Mike Amiri of Amiri peels back the curtain to divulge a new narrative for himself and his brand. Alongside the launch of his Autumn-Winter 2022 collection, Amiri meticulously documented the creative process through a behind-the-scenes documentary and extensive monograph, AMIRI Wes Lang, published alongside Rizzoli. The doc invites audiences directly into the truth behind his artistic journey. Divided into chapters and animated by Lang’s artwork, the film follows Mike and Wes as they exchange ideas and techniques between studios – concepts evolving with each paint stroke – before taking us backstage at the Autumn-Winter 2022 show.

Accompanying his multi-layered approach, the exclusive documentary is guided by a unique dialogue between Amiri and contemporary US artist Wes Lang. Rooted in the amiable culture of Los Angeles – the city both Mike and Wes call home – the collection blurred boundaries between fashion atelier and artist studio, woven through a shared vision of distorted Americana.

Dreamt up from his time watching Lang in his studio, the live connection between the gesture, the mark and the image; accumulating lines and matter, layering, re-approaching – each garment is treated as a mixed-media canvas. Lang’s synonymous Grim Reapers, folk totems and scattered text elements are brought to life as abstract intarsia knitwear, hand embroidery and impasto brushstrokes that animate surfaces. Multi-dimensional, layers of paint are literally applied to fabric and yarn is left uncut and loose, reminiscent of paint dripping across the canvas.

The Autumn-Winter 2022 collection will be available at Amiri stores, global retailers and online. Discover the documentary now at Amiri’s YouTube and social media channels, while the Amiri Wes Lang book will be available in October from select retailers.

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