Phipps Debuts Autumn Winter 2021-22 Collection

Phipps Debuts Autumn Winter 2021-22 Collection

Phipps Debuts Autumn Winter 2021-22 Collection

Phipps introduces their AW21 line in a cinematic and frigid way

Phipps introduces their AW21 line in a cinematic and frigid way

Text: Ahad Sanwari

Phipps International keeps up with their theme of environmentally conscious social awareness drivers for their recent campaigns, bringing the motif to their newest Autumn Winter 2021-22 Collection. 

Introducing the collection in a short film trailer called “Endurance,” directed by Molly Ledoux, Phipps’ message is clear: our tumultuous relationship with nature could very well spell our destruction. The core of the new collection, which the film displays and intends to highlight, is mankind’s burning need to explore the four corners of the earth, which in this instance would be the freezing polar ice caps.

Shot in Iceland at Skaftafellsjökull, Europe’s largest glacier, the film chronicles a man on the search for ecologically-driven answers as he explores frozen caves, icy lakes, and desolate tundras in submarines, with nods to films like The Thing and reminiscent of The Golden Compass and Twenty Thousand Leagues Under the Sea.

The short aims to satirize hyper-masculinity by keeping someone more traditionally masculine at the center of it and donning him in a wardrobe that lies between mountaineering, exploration and skating, gracefulness. A more muted color palette takes center stage in optic white, cinnamon, black, and grey, with bursts of electric ice blue and raspberry coming in to brighten up the colder hues, although even they present as subtle and understated.

From the underpinnings to all-weather outerwear, sweaters, puffer jackets, fur collars, and thicker coats are prominent features of the line-up, with one specific ash grey beanie (bearing the Phipps emblem) being the star of the trailer and appearing constantly. In keeping with their mission towards sustainable use and nature-friendly product, Steiff wool and ocean plastic act as substitutes for faux fur and synthetics respectively.

Check out Phipps International’s Autumn Winter 2021-22 Collection (available this Fall) through “Endurance,” where extinction is the rule and survival is the exception.

Credits: All images courtesy of Phipps International

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