Prada hosted a cocktail reception to celebrate the occasion of the Fifth Avenue Prada Men’s boutique opening at 720 Fifth Avenue. A DJ set by Sean Lyles soundtracked the event, followed by a private after-party with performances from DJ Arman Nafeei and singer Giveon.

The likes of Benedict Cumberbatch, Benito Skinner, Christopher Briney, Hunter Schafer, Letitia Wright, Molly Gordon, Paloma Elsesser, and other celebrities in Prada were in attendance.

Prada’s dedicated men’s store is right next door to their pre-existing Fifth Avenue location in New York City. Prada’s men’s collection is on display across two floors, and ready-to-wear, footwear, leather goods, and more are available for purchase at the store, along with lifestyle products and specialty items.

This new Prada store offers an exclusive Made-to-Order service on select ready-to-wear items and other goods, along with a Made-to-Measure service available in the store’s private, intimate suite.

If you’re in NYC, make sure to stop by and experience the new shop yourself!