Ray Ban Launches Martinez Brothers Collaboration

Ray Ban Launches Martinez Brothers Collaboration

The DJ duo puts their spin on the classic Wayfarer in Ray Ban's 'Feel Your Beat' campaign.

The DJ duo puts their spin on the classic Wayfarer in Ray Ban's 'Feel Your Beat' campaign.

Text: AJ Longabaugh

Today, Ray Ban has launched their limited edition capsule collection with DJ duo, The Martinez Brothers. This collaboration drop marks the first from the Ray Ban Studios' Feel Your Beat campaign, a series aiming to support a diverse group of musicians, making them the face of the brand and celebrating the creation and consumption of music, something that has always been at the forefront of the Ray Ban platform.

"Echoing the brand’s core values, the campaign highlights the importance of being true to your heart and authentic when expressing yourself," Ray Ban says, focusing the campaign on getting, "up close and personal with the creative process and to gain a better understanding of the artists: where they come from and what the music they create means to them."

The Bronx-raised DJ duo have put their spin on the classic Wayfarer, reinterpreting the specs with a twist of color that perfectly encapsulates their style and music. Check out the collaboration below–which is out today–and stay tuned for more from the Feel Your Beat Campaign.

Credits: COVER IMAGE BY GIACOMO CABRINI, SLIDESHOW IMAGES COURTESY OF RAY BAN

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