Rochambeau Releases SS18 Collection

Rochambeau Releases SS18 Collection

The ascendant menswear brand shares an exclusive peek at spring looks shot by model Reilly Patton

The ascendant menswear brand shares an exclusive peek at spring looks shot by model Reilly Patton

Text: SAMUEL ANDERSON

You can take the brand off of the street but you can’t take the street out of the brand—at least judging by hyped menswear label Rochambeau’s latest photo series, shared exclusively with VMan. The series, shot over the weekend by up-and-coming model and photographer Reilly Patton, highlights the just-released spring/summer collection. Set on a twilit, slightly blurry streetscape, the guerilla-style campaign echoes the graffiti-inspired designs laced throughout the collection.  

Boasting painterly patterns inspired by the work of artist Aaron Curry, the collection has found fans in thoughtful dressers like Donald Glover—continuing the brand's upswell in the street-meets-menswear market. Founded in 2011 by Laurence Chandler and Joshua Cooper, Rochambeau was named a CFDA finalist in 2016. Since then, the brand has become known for its artistic collaborations, teaming up with everyone from composer Mark Mothersbaugh to Yung Jake. For their fall/winter collection, the brand will again team up with Curry on an immersive art-filled presentation. But for the brand’s tagged up spring collection, there’s no better backdrop than the streets of Brooklyn. See the entire exclusive series below.   

Credits: IMAGES COURTESY OF ROCHAMBEAU

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