Ryan Gosling x TAG Heuer: The Oscar Winner Embarks on His First Ever Brand Endorsement

Fitted head to toe in the sleek character attire from his latest film, the actor appears elegantly flaunting the watch piece label’s new luxury collection.

Swiss luxe-watch piece designer TAG Heuer recently embarked on a thoughtful collaboration with a name that needs no introduction, the Oscar-winning regular Ryan Gosling. In anticipation of the star’s latest film acclimation, The Gray Man, the striking watch house disclosed a stunning streak of iconic TAG Heuer Carrera watches with Gosling as the brand ambassador. In this spy thriller, Heuer will follow the actor AKA Agent Six, a former CIA agent who perfectly embodies the spirit of the iconic #TAGHeuerCarrera Three Hands: excellence, passion for action, and an unwavering desire to push the limits of what’s possible.

This was Gosling’s first ever contracted brand endorsement over his long career as one of the most influential and prolific actors ever to grace the streets of Hollywood. His first introduction into the alluring arena of timepieces was after his 2018 film First Man when he visited NASA to study up on the characterization of Neil Armstrong. During this visit, Gosling was enlightened on the influence of TAG Heuer in space travel.

Revitalized and reframed, Gosling appears as a central face of the star-studded campaign modeling the new collection of watches while dressed head to toe in his character from Netflix’s latest blockbuster, The Gray Man. In a finely tailored red suit, bleached blond hair, and a distressed gray tee, Gosling appears sporting the TAG Heuer Carrera Date 39 mm timekeeper. The collection is a timeless construction consisting of 13 pieces. Accompanying each timepiece is an authenticated TAG logo.

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