Saint Laurent: SELF03

Saint Laurent: SELF03

Saint Laurent: SELF03

The latest of YSL's campaign is directed by Bret Easton Ellis

The latest of YSL's campaign is directed by Bret Easton Ellis

Text: Mayzie Hopkins

The latest artistic project from Saint Laurent is here. In the 3 minute-long advertisement we see love, lust and jealousy all intertwined between a couple and a somewhat questionable third person staying at a villa with a pool. Bret Easton Ellis, the director behind "The Arrangement" captures the intricacy of attraction and all of the feelings that come with it.

Self-expression, intimacy and the mystery of relationships, whatever they might be made up of or labeled as, is what the Saint Laurent brand is made up of, according to Ellis. Anthony Vaccarello selected a group of different artists across multiple platforms to push the latest message of the brand forward; each with different perspectives and mediums. Played along to Windmills of Your Mind, the title suggesting the ever-changing feelings of people, this moving-image selection focuses on the breakdown of a couple, possibly because of an outside influence- but also possibly because that's what happens in life.

See the video below.

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