South Korean actor Lee Jung-jae has been named Gucci’s latest Brand Ambassador. Known for his infamous role in Netflix’ Squid Games, Lee Jung-jae has taken the world by storm as of lately. 

Shot by photographer Janghyun Hong, the actor wore various Gucci Aria accessories and pieces. The Italian fashion house announced on Thursday that Lee Jung-jae will be their latest global brand ambassador, just weeks after Squid Games season two was confirmed. 

Until then, Lee Jung-jae will obviously be busy with Gucci, but also with his next film Hunt, which he will be directing in and starring in himself. Hunt follows two men who are chasing after a North Korean spy and is also Lee Jung-jae’s directorial debut.

A phenomenal actor and model, we know whenever Lee Jung-jae is in front of — or behind — the camera, it’s sure to be