In a collaboration of heroic proportions, Marvel and Swarovski are partnering to launch a new jewelry and home collection. Inspired by iconic Marvel comic book characters, each piece is a highly detailed, luxurious tribute to the beloved stories. Swarovski’s master cutting brings each superhero to life with unparalleled care.
Swarovski Creative Director Giovanna Engelbert explores the core attributes of Marvel heroes – strength, responsibility and heroism – through a variety of crystals. The collaboration embraces the power and elegance of crystal in an entirely new view.
Speaking on famed Marvel founder Stan Lee’s legacy, Engelbert mentioned his powerful creativity. “Stan Lee was a master storyteller. He has given the world some incredibly influential and exciting superheroes,” she said. “It has been a genuine honor to delve into these Marvel favorites and express their individual qualities with our crystals.”
Peter Widmann, head of B2B, collaboration & licensing at Swarovski, shared that the brand was “proud to collaborate with Marvel to unite two beloved brands for an iconic jewelry and home collection.”
The collection holds eight jewelry pieces, five crystal figurines and a set of stickers – each inspired by Marvel legends. From Spider-Man and the Hulk to Black Panther and Iron Man, each piece is here to help you unleash your inner superhero.
The collection is available online and in Swarovski stores.