The Spirit of The Seasons Unfold Through Represent’s Latest SS23 Collection, “Storm In Heaven”

In form, shape, and silhouette the house expands their standout DNA through their newest collection.

At first glance, “Storms In Heaven” evokes memories of summer days, with a palette flooded with bright colors and bold shades. However, looking deeper, you begin to witness a collection fully aligned with the Represent Initial logo, which the house debuted for its Fall Winter 2022 collection. Symbolizing the aesthetic of form, shape, and silhouette, with immediate recognition of the Represent DNA, emphasized hues, and statement graphics, capsulizes the collection’s essence. The approach to creating a complete wardrobe remains true to the Represent mission, with a seamless thread of consistency in style weaving throughout every piece.

For this Spring Summer 2023 Collection a seasonal spirit enfolds completely, helping the house to maintain core components of their luxury offering of oversized fits, dialed-in silhouettes, and beautifully crafted garments. The ubiquitous elements of a bolder color, although a newer face for the brand, thread perfectly throughout the range, situating “Storms in Heaven” as a standout collection in the calendar.

A variant of the standard initial logo is pronounced within the collection: the “Storms in Heaven” logo. Consistent throughout SS23, the logo features heavily on several brightly-hued varsity jackets, bombers, t-shirts, shorts, shirts, sweaters, and hoodies. It presents itself as a meaningful time capsule in Represent’s history while looking to embrace the future, further cementing the Initial logo into the brand’s DNA.

Another logo in the collection is “Initial Assembly,” a colorful deconstructed graphic of the Initial, which is displayed amongst a variety of varsity jackets and jersey sweaters, t-shirts, and hoodies. Spring Summer 2023 also adds to Represent’s stacked arsenal of graphics with a new range of in-house designed graphic t-shirts and hoodies, all of which maintain elements of the bold Represent aesthetic that has become synonymous with their seasonal collections.

This collections looks land into the season with a strong footwear offering, with Represent’s newest sneaker silhouette, The Bully, dropping in Mustang and Neon Orange color-ways. Another iteration of the sell-out Viper is set to strike in a cream edition, as well as a more minimalist Apex in Sand and Reptor Low in Flat White.

Discover More