Drake’s OVO Partners with the NBA to Drop “World Champions” Collection
Our Certified Lover Boy’s newest venture is collaborating with the NBA and releasing a brand-new clothing collection.
Drake’s been losing friends and finding peace…in a collaboration between October’s Very Own (OVO), his global lifestyle brand, and the NBA, to create their brand-new “World Champions” clothing collection that launched on Sept. 29. Founded in 2008, OVO has allowed our Certified Lover Boy to combine his passions for sports and fashion to create all kinds of collections of clothing, footwear, and accessories, the newest of which commemorates basketball. Starring Chief Keef, Bobby Schmurda, and Drakeo the Ruler, his newest venture has resulted in hats, shirts, jackets, shorts, pants, and more.
Timed right before the 2021-2022 NBA season tip-off, the OVO x NBA partnership has released exclusive merchandise designed to honor six World Champion franchises. Beyond Drake’s beloved Toronto Raptors, the collection also celebrates the Los Angeles Lakers, the Chicago Bulls, the Boston Celtics, the New York Knicks, and the Miami Heat.
With an editorial look-book made by Olan Prenatt, the “World Champions” collection is made in Canada and features Drake’s classic OVO styles of 59Fifty New Era fitted hats, wool and leather-embroidered varsity jackets, a heavyweight carded fleece, short and long sleeve T-shirts, and cotton terry sideline towels. Each piece is bold and bright, in the colors of each NBA team ranging from green, to red, to purple, to blue, to black, and they are made with special logos representing the team and the owl logo of OVO.
The NBA World Champions Collection is now available in stores and online at OctobersVeryOwn.com. Celebrate your favorite team with one or all of the pieces in this collection…you can thank him later.